Three red wines with the same strength: they are generous, soft, and very easy to enjoy from the very first glass. Easy to Love is a selection for anyone looking for approachable, flavourful, crowd-pleasing wines with ripe fruit, a rounded feel, and no hard edges. Here, Southern Italian Primitivo, Venetian appassimento, and Sicilian appassite come together in a style that is perfect when the wine simply needs to taste good right away – both at the dinner table and on its own.
Why these three?
These three work so well together in one pack because they share what many people enjoy most in red wine: rich fruit, soft tannins, a warm feel, and a rounded flavour profile. Critèra brings juicy Primitivo fruit and spicy charm, Domini Veneti adds elegant appassimento concentration without becoming heavy or overly sweet, and Luna Argenta delivers silky fullness and dark, immediate fruit. Together, they create a selection that feels inviting, uncomplicated, and very easy to recommend.
Schola Sarmenti – Critèra Primitivo
A full-bodied and juicy red wine with clear Southern Italian character. The flavour moves toward ripe cherries, dark berries, plums, a touch of dried fruit, spice, and a light hint of cocoa. What makes it especially good for this purpose is the combination of rich fruit, soft structure, and gentle warmth – it feels generous and approachable without losing balance. It is a wine that many people enjoy straight away because it offers plenty of flavour with very little resistance. Schola Sarmenti is based in Nardò in Salento and works with local grape varieties and traditional growing methods, often with old vines, in a style that is regional, fruity, and well-balanced.
Domini Veneti Appassimento
Here you get a soft and harmonious wine with classic appassimento character. The nose and palate offer cherries, dark berries, fresh almonds, dried flowers, and sweet spice, with a denser fruit profile thanks to grapes being dried for around two months before fermentation. What makes it especially easy to enjoy is that it has just enough roundness and fruit sweetness to feel smooth and accessible, while still keeping the fruit at the centre. Domini Veneti is the prestige label of Cantina Valpolicella Negrar, and the wine is also aged for around ten months in large oak casks, adding even more softness and depth.
Luna Argenta – Terre Siciliane Appassite
This is the most immediately charming wine in the pack: dark, dense, and silky, with notes of forest berries, boysenberry, milk chocolate, and dried figs. The wine is made partly from dried grapes, and that shows in its full texture and lightly sweet, rounded finish. That is exactly why it works so well in a selection that is meant to be easy to like – there are no hard edges here, only soft fruit, warm fullness, and a style that is very easy to enjoy. The wine is based on Nero d’Avola with touches of Syrah and Merlot and connects to the Sicilian tradition of using partly dried grapes for extra concentration and complexity.
Closing
In short, this is a pack for anyone who wants red wines that deliver straight away: soft, flavourful, and filled with generous fruit that makes them easy to love. Three different origins, but the same feeling in the glass – warm, rounded, and very inviting.
