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Privacy policy

It is important to us that you can feel safe when you provide personal information to us. Personal information is all information that can be used to identify an individual living person. We take measures to ensure that your personal data is always protected with us and processed in accordance with current data protection rules.

In this information text, we describe how and why we process your personal data in our marketing activities. Nordsjællands Vin & Spiritus Import Aps (38387847) is responsible for the processing of your personal data.

Where do we collect personal information from?

We collect the personal information that you provide to us, e.g. in connection with you contacting us, shopping from us or using our digital channels.

While visiting our website, we will track:

  • Products you have shown: we use this to, for example, show you products that you have recently looked at
  • Location information, IP address and browser type: we use this for purposes such as VAT calculation and shipping costs
  • Delivery address: we ask you to enter this so that we, for example, can calculate shipping before you order, and send you the order!

We also use cookies to keep track of the contents of the shopping cart while you use our website.


We use analysis services to improve the experience on the website and collect information about events on the website. We NEVER send personal information to our analysis programs. Rasch uses cookies as a basis for targeted advertising in social media and advertising on other people’s websites.

Blocking and deleting cookies

You can choose to block the use of cookies and / or delete cookies that are stored through settings in your browser. How this is done differs between different browsers and you can read more about how to proceed in the instructions to the browser or in the help function that is available in most browsers. More information on how to handle and delete cookies is also available on the following website: or Please note that blocking cookies may result in you not having access to all pages and functions on our website. It may also impair your user experience. To opt out of being tracked by Google Analytics on all sites, visit

The processing of personal data

Purpose: Deliver personalized marketing and sales efforts.

Treatments performed:

Information about educations and events as well as content and news that is relevant and goes under the balance of interests of the recipient. Profiling and categorization in the form of persona based on use on the website, tests and other activities such as participation in information meetings. The creation of personalized content for you based on how we have assessed your interest in our services and where you are in the buying process. Targeted marketing and sales efforts based on the above.

Categories of personal data:

  • Name
  • ZIP code
  • E-mail
  • Phone number
  • Areas of interest
  • Business area
  • Connection to “persona” that reflects how we have assessed your interest in our services

Legal reason

Balancing of interests. It is always possible to opt-out.

Storage period: If you are inserted into the system due to an activity on the website (for example downloading information where you may enter your contact information) and have no other involvement with Rasch after your first contact, we have the ambition to delete your personal information after 12 months. You will receive our newsletter until you unsubscribe.

Recipients with whom we share information

In connection with a legal dispute, we may transfer information to other parties such as courts and counterparties and authorities. The processing in these cases is necessary to satisfy our legitimate interest in establishing, asserting and defending legal claims.

Your legal rights

The data protection legislation that enters into force on 25 May 2018 gives you a number of rights in relation to the processing of your personal data. We process your personal data to the extent necessary to fulfill your rights.

Access to your personal information

You have the right to request confirmation from us if we process personal data concerning you, and in such a case request access to the personal data we process about you, a so-called register extract. Request correction Furthermore, if you consider that information about you is incorrect or incomplete, you have the right to request that the information be corrected. This is most easily done via email to

Withdraw consent

For processing where we have requested your consent, you have the right, at any time, to withdraw your consent to the processing with future effect. This means that if you revoke your consent, we do not have the right to continue to process personal data already collected with the support of your previous consent. By clicking on the link in e-mails where consent is used as a legal basis, you can easily withdraw your consent. Oppose you treatment for direct marketing purposes You may at any time object to our processing of your personal data for direct marketing purposes. This can be done by clicking on a deregistration link in the mailing. If you object to our processing of your personal data for direct marketing purposes, you accept that Rasch will not send you any general or personal offers.

Oppose you treatment that relies on a balance of interests

You have the right to oppose treatments that are based on a balance of interests if you have personal reasons concerning the situation. However, we may continue to process your data, even though you have opposed the processing, if we have compelling legitimate reasons for the processing that outweigh the interests of privacy.


In certain circumstances, you have the right to have your personal data deleted, e.g. if the processing is based on a consent and you revoke this consent. However, this does not apply if, for example, we are obliged by law to preserve the information.

Limitation of treatment

You also have the right to request that the processing of your personal data be restricted. However, if you request that the processing of your data be restricted, it may mean that we are unable to fulfill our possible obligations to you.

Data portability

Finally, you have the right to receive a copy of the personal data that concerns you in a structured format (data portability). The right to data portability, unlike the right to register extracts, thus only covers data that you have provided to us and that we process on the basis of certain legal grounds, e.g. an agreement with you.

Who do I contact with questions?

If you have any questions about our processing of your personal data, you are welcome to contact us. Contact information is given below. If you are not satisfied with the answer you have received, you have the right to submit a complaint to the Data Inspectorate.

Nordsjællands Vin & Spiritus Import Aps (38387847)
Stengade 47,
3000 Helsingør, Denmark

Tel: +45 49 21 33 39


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